Skip to main content

Search Engine Optimization (SEO),Social Media, Article Submission

Loading...

Google adds new ‘veteran-led’ attribute to Google My Business profile



In March of this year Google added a “women-led” attribute to Google My Business profiles. Now it’s doing the same for veteran-run businesses.
A blog post this afternoon announced the new attribute:
Google is making it easier to identify your local business as veteran-led on Google Search and Maps. If your business is owned, led, or founded by a veteran, you can enable this “Veteran-Led” attribute through Google My Business, and it will appear on your Google listing alongside other details like “Has Wifi” or “Outdoor Seating.”
Women-led and veteran-led attributes are controlled by the business owner and can be edited in the GMB profile. (Some attributes the community identifies or defines.) They appear under the “about” tab.
Based on US government data, Google says that there are roughly 2.5 million small businesses owned or majority owned by veterans. That’s roughly 10 percent of the total number of US small businesses in the country today.
It’s not clear how many people do or will seek out this information (or women-led businesses) but it will be meaningful to some. While these are currently the only two business owner identity attributes available, Google says that it will be adding more over time.
Labels:

Comments

Post a Comment

Popular posts from this blog

Google Image Search updates guidelines, adding structured data, speed and more

Google updated the Google Image Publishing Guidelines document today, adding more details around structured data, page speed, title management and user experience details. The old documentation can be viewed in this screen shot I captured previously. The new guidelines have updated content around creating a better user experience with your images, including adding good context, optimizing placement, embedding tips, device-friendly sites and good URL structure for your images . In addition, Google has explained how the image titles work since the change. Google also added sections for adding structured data for product, video and recipe markup. There is a new section for speed, including information about their PageSpeeds Insights tool, AMP and responsive image techniques. You can check out the new guidelines over here and compare them to the old guidelines over here .
Post a Comment
Read more

Google+ Plus Being Shut Down after 7 years

Just about seven years ago, Google launched its own social networking site named Google+. On Monday, Google announced it will be closing down the consumer version of Google+ in the coming months as it disclosed a privacy bug. Google said “the consumer version of Google+ currently has low usage and engagement,” adding that “90 percent of Google+ user sessions are less than five seconds.” Google+ and +1 button ranking influence?  Before Google+ rolled out, Google launched plus one buttons for websites in 2011. It hinted those buttons were one of many ranking signals used for search quality and rankings. Over the years, Google pushed back on that, and as Google+ grew (or shrunk), Google said it did not use Google+ or plus ones as a ranking signal. It was a hot topic as studies showed evidence both ways. In any event, with Google+ going away, you can rest assured that Google+ and +1 buttons will have no impact on rankings going forward. So this case is closed. Google+ did influence so...
Post a Comment
Read more

How to recover from a negative SEO attack

Welcome to the next-to-the-last article in our six-part series on negative SEO . If you’ve been following along, you understand what negative SEO is. You’ve audited your situation to know whether or not you were hit, and you know how to reduce your likelihood of being a target in the future. You even know how to try and defend yourself from an ongoing negative SEO campaign. Now, it is time to clean up the mess. This article is meant to serve as a companion piece to the previous articles in the series. As such, we will once again segment the recovery process into three main areas: links, content and user signals. The good news is that you can recover from attacks in any of those areas; the bad news is that, depending on what type of negative activity you’re attempting to recover from, it could be a lengthy process. Inbound links The first step is to build a disavow file of the most toxic links you have identified in your analysis of the attack. You can find more about how to structure ...
Post a Comment
Read more